Privacy Policy

Last Updated: July 9, 2026

Magic Encarta (“we,” “our,” “us”) values your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, store, process, and protect your information when you visit our website, place an order, contact us, subscribe to communications, or otherwise interact with our services.

By using the Magic Encarta website, you agree to the practices described in this Privacy Policy.

1. Business Information

Magic Encarta
D-1513, Prabha Apt, 120 Link Road, Mumbai, Maharashtra, India – 400104
Email: viveksinghimagic@gmail.com
Phone: +91 98202 21129

2. Information We Collect

Information You Provide

We may collect information that you voluntarily provide, including:

  • Full name
  • Billing address
  • Shipping address
  • Email address
  • Phone number
  • Payment-related information
  • Account information
  • Order details
  • Communication preferences
  • Customer service inquiries
  • Product reviews and feedback

Information Collected Automatically

When you visit our website, certain information may be collected automatically, including:

  • IP address
  • Browser type
  • Device information
  • Operating system
  • Referral source
  • Pages visited
  • Time spent on pages
  • Purchase activity
  • Website interaction data

Information from Third Parties

We may receive information from trusted third-party providers including payment processors, shipping carriers, marketing platforms, analytics providers, fraud prevention services, and e-commerce platform providers.

3. How We Use Your Information

We use personal information to:

  • Process and fulfill orders
  • Provide customer support
  • Deliver products and services
  • Verify transactions
  • Prevent fraud and abuse
  • Manage returns and refunds
  • Send order confirmations and shipping updates
  • Improve website functionality
  • Analyze customer preferences
  • Respond to inquiries
  • Comply with legal obligations

Where permitted by law, we may also use your information to send promotional communications regarding products, offers, updates, and announcements.

4. Marketing Communications

If you subscribe to newsletters or marketing communications, we may send product announcements, promotional offers, new arrivals, educational content, and company updates.

You may unsubscribe at any time using the unsubscribe link included in marketing emails or by contacting us directly. Transactional communications relating to orders, payments, deliveries, or account activity may still be sent when necessary.

5. Cookies and Similar Technologies

Magic Encarta uses cookies and similar technologies to improve website functionality and user experience. Cookies may be used to remember preferences, maintain shopping cart contents, analyze website traffic, measure marketing effectiveness, improve performance, and enhance security.

You may modify browser settings to disable cookies. However, certain website features may not function properly if cookies are disabled.

6. Analytics

We may use analytics tools to better understand how visitors use our website. Analytics data may include pages visited, traffic sources, device information, browsing behavior, and purchase activity. This information helps us improve products, content, navigation, and customer experience.

7. Payment Information

Payments are processed through secure third-party payment providers. Magic Encarta does not intentionally store complete payment card information on its own servers. Payment information is handled in accordance with the security standards maintained by the relevant payment service providers.

8. Sharing Information

We do not sell personal information to third parties. We may share information with trusted service providers when necessary to operate our business, including payment processors, shipping and logistics providers, website hosting providers, technology vendors, customer support providers, marketing platforms, and fraud prevention services. These parties receive only the information reasonably necessary to perform their services.

9. International Transfers

As Magic Encarta serves customers worldwide, your information may be processed, stored, or transferred across jurisdictions as necessary to fulfill orders, provide services, or operate our business. By using our services, you acknowledge that information may be transferred to countries with data protection laws that differ from those in your country of residence.

10. Data Security

We implement reasonable administrative, technical, and organizational measures to protect personal information against unauthorized access, misuse, loss, disclosure, alteration, and destruction. While we strive to protect your information, no method of internet transmission or electronic storage can be guaranteed to be completely secure.

11. Account Security

If you create an account with Magic Encarta, you are responsible for maintaining the confidentiality of your login credentials. You agree to notify us promptly of any unauthorized use of your account.

12. Retention of Information

We retain personal information only for as long as reasonably necessary to fulfill orders, provide customer support, maintain business records, comply with legal obligations, resolve disputes, and enforce agreements. Retention periods may vary depending on the type of information involved.

13. Your Rights

Subject to applicable law, you may request access to personal information, correction of inaccurate information, deletion of certain information, restriction of processing, or withdrawal of consent where applicable. Requests may be submitted using the contact information provided below. We may require identity verification before processing certain requests.

14. Children's Privacy

Magic Encarta does not knowingly collect personal information from children without appropriate parental or legal guardian involvement. If you believe a child has provided personal information through our website, please contact us so appropriate action can be taken.

15. Product Reviews and User Content

If you submit reviews, comments, testimonials, photographs, or other content, you grant Magic Encarta the right to use, reproduce, publish, and display such content for business purposes, subject to applicable law. You are responsible for ensuring that submitted content does not violate the rights of others.

16. Third-Party Links

Our website may contain links to third-party websites, services, or platforms. Magic Encarta is not responsible for the privacy practices, content, or security of external websites. Users should review the privacy policies of any third-party websites they visit.

17. Legal Compliance

We may disclose information when required to comply with applicable laws, respond to lawful requests, protect our rights and property, investigate fraud, enforce agreements, or protect customers and the public.

18. Changes to This Privacy Policy

Magic Encarta reserves the right to update or modify this Privacy Policy at any time. Changes become effective when posted on this page. Continued use of the website after updates constitutes acceptance of the revised Privacy Policy.

19. Contact Us

Magic Encarta
Email: viveksinghimagic@gmail.com
Phone: +91 98202 21129
Address: D-1513, Prabha Apt, 120 Link Road, Mumbai, Maharashtra, India – 400104
Support Hours: Monday–Saturday, 11:00 AM–7:00 PM IST